On this episode of The Family Business Voice, Sara Irvani, CEO of Okabashi talks to Ramia about the importance of clear values and vision in the family business.
– Sara argues that businesses and even large corporations must have the same ethical standards as people.
– Businesses need to have a soul, values and a purpose.
– If people react with surprise that Sara is a young female CEO, it’s a positive conversation starter rather than a disadvantage.
This post originally appeared on The Family Business Voice.
