Vahdam India, a native Indian wellness brand that specializes in taking natural Indian products like teas, spices, and superfoods to markets like US, Canada, and Europe, has managed to raise approximately Rs 174 crore in its Series D round. This round of funding was primarily led by IIFL AMC’s Private Equity Fund and includes investors like the Sixth Sense Ventures, Mankind Group Family Office, Kris Gopalkrishnan’s Family Office, and the Urmin Group and White Whale Ventures taking the total investments raised by the company to over Rs 290 crore.
“Vahdam is a rare example of a company, which has successfully taken products of Indian origin to global markets,” said Chetan Naik, fund manager of private equity at IIFL AMC. “With its superior quality and innovative blends, Vahdam has been able to create a premium brand and reach out to global consumers via digital channels. It is remarkable that the company under the leadership of Bala has been able to execute this by being highly capital efficient and achieving EBITDA profitability,” he added.
Bala Sarda, the founder and CEO of Vahdam, explained how this amount will be used by the company to improve both offline and online distribution channels, venture into new markets, and develop new complementary categories. This falls in line with the company’s vision to make native Indian wellness products more accessible to the global market.
“The pandemic has accelerated our growth, given the shift towards high quality and trusted wellness products, and larger adoption of e-commerce globally,” said Sarda explaining the increased demands for all-natural products. “With the current fundraising, we plan to continue deepening our distribution in key markets, both online and offline. We will also look at entering new categories, new markets, invest heavily in R&D and further strengthen our management team,” he added.
Bala Sarda founded the company in 2015 with a goal to build an native Indian brand with a thriving global consumer-base. The company employs direct sourcing from farms all over India along with their in-house manufacturing plant in Delhi NCR. It also has distribution lines in key markets like the US, Canada, and Europe. Since its inception, the company has continued to grow and has closed FY21 with a net revenue of Rs 160 crore – a 110 percent increase from their FY20 revenue of Rs 75 crore. The company is now reportedly aiming for a net revenue of Rs 500 crore over the next three fiscal years.
‘Vahdam raises Rs 174 cr from IIFL AMC, Kris Gopalkrishnan’s family office’- Peerzada Abrar, Business Standard