Can You Balance Innovation and Tradition?

On this episode of the Family Business Voice, Anders Sörman-Nilsson talks to Ramia about digitisation, omnichannel marketing and technology vs. tradition.

This post originally appeared on The Family Business Voice.

On this episode of The Family Business Voice, Anders Sörman-Nilsson talks to Ramia about digitisation, omnichannel marketing and technology vs. tradition.

– Anders Sörman-Nilsson argues we’re living in a data scientific world. We can’t rely solely on culture, intuition or tradition.

– Customer service will become predictive, intuitive and integrated seamlessly with technology.

– Customers want a seamless brand experience across all platforms.

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